Cristiano Müller Centenaro

PROFESSIONAL PROFILE

Cristiano Müller Centenaro holds a degree from Universidade Federal de Santa Catarina (UFSC) and works as a multidisciplinary professional in the areas of design, audiovisual, and technology. With a background that integrates creativity and strategy, he built his career through the production of Advertising Campaigns, Brand Positioning, and Process Design (Design Thinking) for startups and technology companies.

Among his qualifications, the following stand out:

• Advanced courses in After Effects & Cinema 4D, focused on motion graphics and 3D visual design for product videos.

• Training in Paid traffic and digital performance, focused on results-driven campaigns

• Training in Digital Marketing - Digital Leaders (Resultados Digitais, 2022- Florianópolis)

• Ongoing studies in Video and Motion Design, branding, and UI & UX Design.

This diverse technical background made it possible to build a hybrid profile — one that combines creativity, analysis, and execution.

From motion graphics to strategic design

Cristiano's career began in audiovisual production, with strong involvement in the production of advertising videos and animation with Motion Graphics. This beginning brought a deep understanding of narrative, rhythm, aesthetics, and communication — elements that are still present in his work today.

Over time, his work evolved into more strategic areas, including:

• Branding and brand positioning

• Design Thinking, focused on problem-solving and user experience

• UI & UX Design, using tools such as Figma and Framer

Today, his approach goes beyond visuals: it involves understanding the business, the user, and the goals of each project, creating complete digital solutions.

Technology companies and STARTUPS

He also gained relevant experience working with innovative companies and technology-based projects. Among them, the following stand out:

• iHOLD Banking, software company focused on financial solutions

• XCarbon, company focused on the carbon credit and ESG market

In these contexts, he worked directly on building identity, communication, and digital experience, contributing to strategic positioning and brand growth.

Outsourced work for agencies and production companies

• D`Araujo, OneWG, Mercado

• Cafundó Creative Studio and Terramídia

• Zig Filmes, Orbital and Prime Filmes

This experience in different environments — from audiovisual production companies to creative agencies — brought versatility and the ability to adapt to different types of projects and clients.

Design, technology, and AI: the present of creative work

More recently, Cristiano has stood out for integrating design and technology, especially with the use of tools such as Framer and automations with artificial intelligence.

A practical example of this approach is the development of the Telemedicna + Higienópolis website, where he combined design, connection to healthcare systems, and automation to create a modern and efficient digital experience.

This new phase represents a natural evolution of his work: moving from isolated visual content to the creation of complete digital products.

Partnership with the BGK Group

Currently, Cristiano works as a partner of BGK Group, contributing his expertise in design, branding, and digital experience to projects in the healthcare sector.

In this context, his work becomes even more relevant by integrating communication, technology, and strategy in a segment that demands clarity, trust, and efficiency.

A profile that keeps pace with market transformation

Cristiano's journey reflects a clear market trend: the growing value of multidisciplinary professionals, capable of connecting creativity with business and technology.

From advertising videos to digital platform design, his work demonstrates a consistent evolution — always aligned with the market's new demands and the opportunities brought by innovation.